Empower emblematic organizations to at least halve their emissions by 2030, through a “one-stop-shop” support service
Transform them into champions of change within their networks, able to influence their ecosystems
Build a global community of action, sharing climate solutions as a universal good, in order to scale up their implementation
The CAA will operate around three primary objectives.
The Climate Action Accelerator (CAA) will act as a radical catalyst for change, by “tipping the middle of society” into action through five sequential steps:
We can overcome psychological barriers or obstacles to change, and inspire action, by giving rapid access to tailor-made and scalable climate solutions. We can showcase that climate action can be simple, feasible and beneficial, and spreading rapidly positive social norms among decision-makers, colleagues, and peers.
The most influential for climate action to maximize reach. Community organizations can point the way forward by figuring out the economics of change, involve employees, and impact not only their lives and beliefs, but also tens of a of additional people. Beneficiaries, clients, suppliers, partners and peers can follow a similar path. If they did it, why can’t we?
Aid, Health and Education & Research - for their critical and long-neglected amplification potential, the social trust they inspire, their significant contributions to carbon emissions, and our experience in these fields.
Through their networks to leverage on social tipping points. whereby a small initial action drives a self-reinforcing and amplifying process. These organizations will act as “vectors of change”, to replicate their commitment within their respective spheres of influence and get more organizations on board, for an exponential impact.
To achieve global impact. While acting in high-emitting societies, we will also target emerging countries (Asia, Africa and Latin America), because this is where greenhouse gas emissions will increase most in the next decade, and where climate adaptation and resilience need will be the greatest.
To catalyze rapid and radical change, the CAA’s approach will be multidimensional.
